5 Tricks to Build a TikTok Audience (And Get More Engagement)

If it’s been a while since you’ve been on TikTok but o been able to build the desired audience base, then this guide is for you. Making videos is just one step in building a presence. However, if you wish to build a good audience, you’ve got to get your videos seen by more people and increase engagement on TikTok. There are a lot of tricks that come into play in doing so. You need not worry we’ve put together the best tricks. 

Leverage The Power Of Hashtags

Be it TikTok or any other social media platform, hashtags remain one of the most effective tricks to build an audience. Hashtags are very powerful and should be a part of your TikTok audience-building strategy. They are crucial because it’s based on them how the all-mighty TikTok algorithm understands and analyzes content posted. Hashtags not only help the algorithm to identify what a post is all about but also identify who might be interested in watching it. Hence, without the proper use of hashtags, it’s quite impossible to boost your audience.

Make sure that whatever tags you’re using are relevant to your audience and hold the potential to attract a massive audience. To get some hashtags to use, you can open your.

Be Quick With The Trends

If you’ve been on TikTok for a while, you must already have noticed that the platform is all about trends. Trends are one of the best ways to get your content seen by more people and succeed on TikTok. It can be the ones that come out of nowhere or maybe the ones that are tied to some current events. 

Trends are dynamic and keep changing frequently. So, in order to boost the audience just keeping up with trends won’t help much. You need to stay on top and be among the first ones to take advantage of the trends. Well, this process is not that much time-consuming or tough as it may seem. You can stay on top of trends and get ideas just by scrolling FYP and Explore page. Go for trending TikTok sounds, hashtags, filters, challenges, or any such things.

Post Often

Well, it may sound obvious to you, but yes, posting often can really help you in building a TikTok audience. If you’re not posting enough content, then you’ll keep missing the opportunity to reach new audiences. Also, posting less content can result in your existing audience losing interest in you. 

Being regular with your content helps you to keep the existing audience always engaged and entertained. Also, with every new content posted, there lies an opportunity to reach new users. Hence, you can build your audience with the help of it. Posting often allows getting creative with your content strategy, test new ideas, and seeing what works best for you. Once you determine the winning formula for your TikTok, you can keep replicating it to build your audience.

Be Authentic

Authentic may sound to you like a social media buzzword. However, in TikTok’s case, it does ring true, especially when you’re in your initial phase on the platform and aiming to build an audience. Most users tend to forget that on platforms like TikTok, authenticity comes before aesthetics. As a result, they fail or are not able to maintain their dominance and success for very long. 

Posting content that is not authentic won’t help in any way. Firstly, the audience would have already seen that content somewhere else and won’t be much interested again. Secondly, if the audience recognizes that content is unauthentic, they instantly lose interest. Always make sure that you show your real self and stay true to who you really are.

Along with being authentic, focus on posting quality content. There’s cut-throat competition on the platform, and posting quality content is the only way to stand out and succeed.

Cross-Promote Your TikTok Content 

If you want to take your TikTok audience base to a whole other level, you cannot just limit your presence to TikTok. You need to make use of your other platforms to boost your audience on TikTok. We assume that you must already be active and have an audience base on a few other social media platforms. We suggest you showcase your TikTok efforts to them through cross-promotion for your content. By doing this, you can actually lure those audiences to connect and engage with you on TikTok.


With this, we come to the end of our TikTok guide. These are the top tried and tested tricks that can surely help you build an audience on TikTok. Still, if you want better results and want to bit speed up the process, you can always buy TikTok followers.

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